The Minimalist in Mind was created to highlight the new Turkey Toolbelt from Sitka. Following Beau Brooks through several states, capturing his passion calling and hunting this incredible bird.

Services Provided:

-Story Direction Consulting

-Film and Photo Production

-Print Catalog Placements

-Social Media Content

A story featuring several friends and their pursuits to step away from the norms of life for some fishing, sailing, and time unhooked.

Shot for Yeti

The latest work for Straight Down.

Inspired by women who dominate their environment on and off course. Elenor Sudow was a perfect fit for this piece. Additionally we created in house custom music and this active gritty 30 second spot featured on the Golf Network.

Additional supporting photography for Homer Ocean Charters, premiere fishing and hunting Alaskan charter.

Short story for Bobcat.

We featured long time friend and master wood worker Jory Brigham in his Paso Robles wood working shop. Jory has been a constant inspiration for original creativity and authentic art expressed through his mid century style.

Our first long format documentary featuring several pioneers in the outdoor industry. Following the journey of Corey Jacobsen's elk season and journey to dive into the roots and legacy of elk calling. We dove into with elk calling with pioneers Larry D. Jones, Wayne Carlton, Rockie Jacobsen, and Will Primos.

The process included, months producing the story, several months shooting in the field throughout several states, a custom score created in house, and a distribution plan with a load of assets for the brands backing the doc. Many thanks to Yeti, Sitka, and RMEF for trusting our group to tell this powerful story.

We pitched this cowboy from King City as the non typical subject for a golf company but a persona that encompasses the values and hard working American culture of Straight Down.

This 30 was created for the Golf Network.

Firestone Walker's 805 keeps a special place in our hearts as a brand that encompasses the unique culture and community of our beloved central coast.

Our Films include some epic subjects like:

BUMMY KOEPENICK

DANIEL BECERRA

SHANE STONEMAN

THE HUBCAP STEALERS

DAVID “LUCKY B” BOND

CALEB OWENS

IKE SIMAS

ANYA VIOLET

MATT NOBLE

JAIME HOLM

We pitched this series in the early 2010s and are proud to have seen it thrive with many film makers, stories, and individuals that represent the heart of the 805 area.

FROM THE FIRST DAY WE SAW WHAT SITKA GEAR WAS BRINGING TO THE INDUSTRY WE KNEW WE WANTED TO CONTRIBUTE TO FURTHERING THEIR MISSION. THEY MAKE SOME OF THE HIGHEST QUALITY AND MOST IMPRESSIVE GEAR WE HAVE EVER SEEN. WITH THAT WE WANTED OUR WORK TO FOLLOW THAT STANDARD FOR THEM.

UP TO THIS POINT WE’VE PARTNERED WITH THEM IN DOZENS OF PHOTOS SHOOTS, ESSAYS, AND FILMS. TENDOYS, DR. DUCK, 25 HORSE, THE LINGUISTS, DUCKTRIP, TIMBER WATERFOWL LAUNCH, SUB-ALPINE LAUNCH, AND WADER LAUNCH ARE A FEW OF OUR FAVORITES WE HAVE PRODUCED FOR SITKA GEAR.

WITH OVER 10 YEARS OF WORK FOR THIS BRAND WE HAVE GOTTEN TO HELP GROW THEIR BRAND WHILE DOING WHAT WE LOVE. TELLING AUTHENTIC STORIES OF THE PEOPLE THAT PUSH THEIR GEAR TO THE LIMITS. WE EVEN OWE A FEW NEW HUNTING PASSIONS TO THE WORK SITKA HAS COMMISSIONED US TO DO.

IT IS A GREAT HONOR WORKING FOR PILLARS IN THE INDUSTRY LIKE SITKA.

THE AMBIENT CAMPAIGN, COVERING EVERY CATEGORY, WAS NOTHING SHORT OF WHY WE LOVE CREATING FOR THIS COMPANY.

The anticipation for this product had never been higher from our pov. When we received the call to build out a deck for this launch campaign we were extremely stoked.

We are very proud to stand behind the content we created for Sitka with this launch and to work with their team on the launch strategy with this highly anticipated product.

Photo shoot for Yeti telling the story of Remi Warren and Shane Dorian hunting the incredible landscape of the south island in New Zealand.

Assets for multiple media placements and Yeti Print catalogs.

Electric product capture among the glaciers outside of Homer, Alaska.

Photo Shoot for Mathews Archery in the coastal mountains of Big Sur, CA.

From another shoot I had the opportunity to meet Larry D Jones. In getting to know him and him becoming more familiar with his work, I asked him jokingly when the next Elk Fever is coming out? He quickly asked me the same thing and said I should make it!

It was a huge honor to tell Elk Fever 3, a story with Larry and his best friend Dwight. We were saddened to loose Dwight after the filming of this piece, but thank full to preserve some incredible moments in the field of their friendship. We hope this film inspires generations to come and are incredibly thankful for RMEF in their support in sponsoring this film.

Gunner was a brand we looked up to and are proud to have had the opportunity to tell their story. This piece was centered on the foundations of the company's family centric goals to create the safest kennel known to man. This piece was designed to be a cornerstone for their brand to build on as the purse all things dog.

BEGINNING WITH PHOTO CONTENT AND B ROLL SUPPLEMENTS FOR THEIR PROJECT, OUR RELATIONSHIP WITH MATHEWS HAS GROWN INTO SOLID PARTNERSHIP THAT HAS US VERY EXCITED FOR EVERY NEW PRODUCT THEY ARE PUTTING ON THE MARKET.

THE PROFILES SERIES WAS AN IDEA THEY PRESENTED TO US THAT DOCUMENTS BOW SHOPS AROUND THE COUNTRY AND THE PEOPLE THAT PROUDLY REPRESENT THEIR PRODUCTS.

IN 2018 WE PRODUCED THEIR LAUNCH FILM FOR THE VERTIX BOW ALONG WITH SEVERAL SUPPLEMENTAL FEATURES PIECES SUPPORTING THE LAUNCH. WITH EVERY LAUNCH WE WANT OUR CLIENTS TO GET THE MOST MILEAGE OUT OF THEIR CONTENT, SO THIS OPPORTUNITY PRESENTED A PERFECT JOB TO EXECUTE.

The project was based around the new initiatives Firestone Walker put in place to reduce their carbon footprint and we were proud to partner with them in showing off their sustainable features of the brewery.

Check out more at the Brewing for Tomorrow site.

The Phase 4 bow from Mathews Archery allowed us a huge arena to work with several film makers across the country to promote and explain this new bow from Mathews Archery.

The launch included dozens of hunts and several shoots across the country to create a well rounded experience of the versatility and quality of this bow.

Launch pieces include the full launch film and multiple variations of assets to cover all the social media platforms and dealer assets for launch day.

It was an honor to help launch Burch Barrel and set up a creative plan for the future of this epic product in the bbq space.

We began with defining the ethos of the brand and built of this. These moments are crucial for setting up a creative standard for the brand for their team to build on.

Hunt 41 is here to celebrate the American waterfowler.

The pursuit of the 41 species of ducks and geese are the road map to painting a picture of American Waterfowl.

This is the first series CANA has produced and is 11 episodes deep with this mini doc hunting series.

We are proud of the notoriety this project has received from the outdoor industry along write ups from authentic voices like this in Outdoor Life

Project Services:

Series Creation

Brand Development

Produce, Film, and distribute content

Website Creation

Produce apparel line

Hunting Community Connection

One of the heaviest films we have made, but in one of the best ways. We had the opportunity to celebrate the life and relationship with this film and capture the legacy of Gunner throughout the years of his life and creation of this inspiring company.

These multi use container are an inspiring addition to so many properties throughout California. We created several 30 second commercials for local television and social media ads for Mid State Containers.

Joining Sitka for their launch into this new category was exciting and a thrill to create content showing their new line developed for the turkey hunter.

The equinox campaign was a photo and video launch containing several characters throughout the country.

Photo Shoot for FORM featured here.